Saturday, May 21, 2016

Sarcasm? Warning? Threat?

Wathan Funeral Home
Is this what you call, "Sarcasm at its best"?

As you can see from this billboard, it says "TEXT AND DRIVE," (a message completely opposite from what you hear from adults) and then the advertisement sponsor at the bottom: Wathan Funeral Home.

This is a very dangerous advertisement, in my opinion.

I personally think this ad was well thought out because no one really expects to hear "text and drive" from anyone, only the opposite (don't text while driving). This message catches people off guard and gets them interested. When viewers start thinking, "What did that say?" or "Did I just read that correctly?", that's a successful advertisement.

However, there are very sensitive people in the world, and seeing these kinds of advertisements will set off bombs. I can't imagine how those people reacted to the sarcasm published in black and white for all to see and read. I just hope this funeral home didn't go through one of those cliche law suits were someone got offended and won in court.

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